His name is Bond, James Bond, his service number is probably the most well-known combination of three digits worldwide: 007. He is considered to be just as powerful as he is tasteful: fast cars, tasty drinks and the hearts of women are always around him. Watches have also belonged since the first film "James Band chases Dr. No" to the permanent equipment of the smart British agent.
In 1962 he appeared for the first time on the screen, which he has not left until today. It doesn't matter whether Sean Connery, Roger Moore, Daniel Craig or Pierce Brosnan, George Lazenby or Timothy Dalton play the edgy character - he drinks his martini shaken and not stirred. Since then, his top superior has been one and the same: Queen Elizabeth II – British monarch since 1952. James Bond was born just this year – on paper. During their honeymoon in 1952, Ian Fleming wrote the first novel about the adventures of the charming MI6 agent. Right from the start, Fleming goes into details that other agent novels lack. Bond has a taste for cars and fashion, and his watch gets a face as early as the second 1954 novel, Live and Let Die. The manufacturer is Rolex, the model is an Explorer – no coincidence. Fleming himself wears an Explorer reference 1016 on a riveted Oyster bracelet. The Explorer with its luminous numerals is ideal for use as an agent's watch, writes Fleming in the 1963 book "On Her Majesty's Secret Service".
In the first feature film, Sean Connery plays the agent and wears a matching watch: a Rolex Submariner without a date display, reference 6358 with a leather strap, is later attributed to Sean Connery's private fund - a lovely detail of the Bond myth . The first films didn't have the budgets and advertising partners that are common today. Over the years, however, the agent has shown himself to be just as willing to change watches as he is with female companions, especially since the selection of watches is later influenced by the numerous gadgets of the "Q-Branch". Because not every watch is suitable as a circular saw on the wrist!
After 1962, James Bond appears on screen almost every year - these are his watches:
1963: In From Russia With Love, the second film adventure, Bond stays true to the brand and wears a Rolex Submariner Ref. 6538. The clock is just a clock - no technology has yet been built in that the agent can use to get out of awkward situations.
1964: In "Goldfinger" Sean Connery wears a Rolex Submariner Ref. 6538 again, this time on a fabric strap that is much too narrow. One of the best-known close-ups of the watch shows Bond watching an explosion. Pussy Galore - the pilot with the politically incorrect name - also trusts in a Rolex and wears a GMT Master, Ref. 6542.
1965: In "Thunderball" James Bond rides two tracks and wears his Rolex Submariner. A converted Breitling Top Time, which was sold at a flea market in England in 2013 for 25 pounds - acts as a Geiger counter - almost "undercover". A little later, the watch is sold in an auction for a six-figure amount.
1967: "You only live twice" - that applies to James Bond like no other: In this adventure, the agent fights the villain Blofeld. He is accompanied by a Gruen Precision 510 in yellow gold, which, according to legend, also came from Sean Connery's private collection.
1969: With George Lazenby, a new Bond enters the stage. However, "On Her Majesty's Secret Service" is his only appearance - crowned by the only known wedding of James Bond.Diana Rigg - known from the British crime series "With Umbrella, Charm and Bowler Hat" - becomes Mrs Bond, if only for a few hours. Until his quick divorce by murder, Bond was accompanied by a Rolex Submariner with an Oyster bracelet (Ref. 5513), a Submariner Ref. 6358 and a Rolex Chronograph (Ref. 6238) on an Oyster bracelet.
1971: With Sean Connery, an old acquaintance enters the screen again - in "Diamonds Are Forever" the agent dedicates himself to the beautiful stones, which are known to be "a girl's best friend". You hardly ever see a watch on your arm - connoisseurs suspect it's the same Gruen Precision from "You Only Live Twice".
1973: It's his first appearance as Bond, and the beginning of a new era with more humor. Roger Moore becomes an agent, wearing a Rolex Submariner 5513 with practical additional functions on his arm. For the first time, the watch includes two of the Q-Branch gadgets. On request, she works as a circular saw and cuts chains, a built-in magnet deflects projectiles and helps the ladies to undress. At the same time, Bond also wears one of the energy-guzzling LED watches from Pulsar, which at the time marked the beginning of quartz watches with their distinctive red digital digits.
1974: Exotic islands on the coast of Thailand are the setting for "The Man with the Golden Gun", today the archipelago is only known as the James Bond Islands. Bond adversary Scaramanga, played by Christopher Lee, wears a heavy gold watch from an unknown manufacturer. Roger Moore, of course, another Rolex Submariner with the reference 5513.
1977: East and West collide in The Spy Who Loved Me - quite literally, considering the match between Major Anya Amasova and James Bond. A Rolex GMT Master ensures precise timekeeping, while a Seiko digital watch – model 0674 LC – transmits important messages from agent boss “M” on an embossed strip.
1979: Moonraker takes Bond and villain henchman Biter into space. The only thing that helps here is a Seiko M354 Memory Bank Calendar, which harbors an explosive secret and clears the way for the agent and his charming companion.
1981: In his fifth Bond adventure, A View to a Kill, Roger Moore goes diving in the Aegean Sea. He is accompanied by two Seiko watches, the digital-analogue Seiko H357 Duo Display and a Seiko 7549-7009 "Golden Tuna" Professional Quartz Diver, water-resistant to 600 meters.
1983: With the title "Octopussy", the film caused a stir in prudish England. In fact, James Bond uses a Seiko TV watch to focus on the charms of an assistant to agent outfitter Q. The Seiko G757 Sports 100 also includes a tracking device that Bond uses to hunt the Fabergé egg.
1985: James Bond's "In A View To Death" stands on the Golden Gate Bridge. The villain Zorin wears a Rolex, while Roger Moore as Bond diligently switches between four watches during his final appearance. These include a Seiko SPR007 7A28-7020, a quartz chronograph with a white dial. Also on display is a Seiko H558-500 SPW001 diver's watch and a two-tone Seiko 6923-8080 SPD09. In one scene, at least, a Rolex is placed on the agent's wrist: A Rolex Datejust.
1987: After his first film "The Living Daylights" critics called the actor Timothy Dalton "Rambond" - after Roger Moore the actor brought more heaviness into the films. Today, the two films with Dalton are considered classics. In the first film, Bond wears a TAG Heuer Professional Night-Dive reference 980.031.
1989: Only an agent has the "license to kill" Also in the second and final adventure of Timothy Dalton as Bond, a Rolex Submariner Ref. 16610 plays the main role for the best actor in the Category Chronometry.
1995: Pierce Brosnan was the charming detective Remington Steele, bringing charm and elegance to the role of James Bond. Tina Turner sang the theme song for "GoldenEye", and for the first time Omega is a sponsor of the Bond films and provides a Omega Seamaster Professional 300M in the quartz version (ref. 2541.80). Q also built in a laser and an explosive charge.
1997: An omega also plays the ticking main role in “Tomorrow never dies”. The reference 2531.80, an Omega Seamaster Professional 300M, serves as a timepiece for the agent in all situations. The automatic chronometer was also able to detonate a hand grenade remotely.
1999: "The world is not enough" for a secret agent. In the fight against Elektra King and her helpers, Bond again uses the Omega Seamaster with the reference 2531.80. As a little extra, a radiant light source and a rescue rope with a hook were installed.
2002: Pierce Brosnan remains loyal to the Omega Seamaster 2531.80 in his fourth and last adventure. In Die Another Day, the chronometer saves him with an explosive charge that can be remotely detonated via the bezel. In the crown of the watch there is a powerful laser, which is useful in the fight against opponent Gustav Graves.
2006: Daniel Craig has his first assignment as an agent in "Casino Royale", in the film he alternates between an Omega Seamaster Diver 300M (Ref. 2220.80) and a Seamaster Planet Ocean (Ref. 2900.50.91).
The crowning moment is the dialogue between Vesper Lynd and Bond about the clock:
Vesper Lynd: Rolex?
James Bond: Omega.
Vesper Lynd: Beautiful.
2008: In Quantum of Solace, Bond seems to be watertight. With a Omega Seamaster Planet Ocean Ref. 2201.50.00, the agent can dive up to 600 meters deep.
2012: In "Skyfall" James Bond wears, among other things, a unique watch that was made for this film and was auctioned by Christie's in 2012 for almost 200,000 euros. The Seamaster Planet Ocean 600M is made of titanium, while the production model is made of stainless steel. A caliber 8500 is used as the movement. An Omega Seamaster Aqua Terra Ref. 22.214.171.124.03.003.is also used in the film
2015: In "Spectre" Daniel Craig wears a Omega Seamaster 300 with a vintage look, which even picks up on the NATO strap from the Sean Connery films. The watch quotes a historical model from the 1960s of the last century. With an explosive function, it is more than just a timepiece. An Omega Aqua Terra can also be seen briefly in the film on Bond's wrist.
2020: It means waiting eagerly. Daniel Craig will play James Bond for the last time in No Time To Die. The film is set to hit German cinemas on November 12, 2020 and will see retired James Bond being contacted by his old friend Felix Leiter. A new villain, a new watch: the Omega Seamaster Diver 300M 007 Edition was specially designed for the film and picks up on vintage elements. A curved glass and tinted luminous material are just two features that stand for the 42 millimeter watch in titanium.
The clocks have changed at least as much in 25 films as the cars, the girls and even Bond himself.The watches also reflect the respective epoch - from robust mechanics to quartz and LED watches back to mechanical watches A secret will always be what a real agent of MI6 wears on the wrist. But one thing is certain: only he has a circular saw or a laser: his name is Bond, James Bond..